Books.Google.com Review - SERPWoo Review
*** Update 11-11-2014 ***
This SERP invasion is making some ORM charts look like a ghost town:
An updated version with the "All Within The View Range" filter set:
(notice lefthand menu we are experimenting with detecting domains for ORM purposes, have some really exciting things coming that should take things to the next level)
*** End Update ***
This is my first in a series I'm calling SERPWoo Reviews - (SERPWoo Analysis are going to be for niches/keywords, Reviews are going to be for domains/urls).
I'm starting to see some strange activity from Books.Google.com (books.google*), creeping up and dominating the SERPs for individual ORMs. Example, Google 'CCarter WF' - I've seen a huge increase in the spread of books.google.com in the SERPs. Using the SERP Sightings (Click here if you are logged in: https://www.serpwoo.com/members/domain/books.google.com) we got this for the #1-10 spots:
Nothing is hitting #1:
The levels of #2-3 are the same as well:
But, where things get interesting are #4-5:
Then the really interesting stuff happens at #6-10:
Same increases for #11-15 and #16-20:
The exposure started on October 18, 2014, and has been there steadily - Something about a Penguin? I dunno, I don't watch a lot of Gotham (someone will get that reference). What got me on this track is someone reported they were seeing an error, but it looks like it just wasn't propagating through all the Google datacenters.
Books.Google.CA is also doing a similar domination. I suspect that the increases are happening due to the devaluing of past properties, and Google just thinking it's own property is better then the rest ;)
I just had an idea, it would be cool if the SERP Sightings showed which Google search engine this URL was ranking in the most. Like an exposure breakdown. Several people stated something similiar to for keywords they are tracking as well, so I'll get to work on that right away.
I'm going to keep tracking this one, and if there are updates, I'll post them in an update at the top of this post.