Online Commercial Intent (SERP View)
SERPWoo enables you to view the online commercial intent of a keyword you are tracking.
SERPWoo pulls the top 100 result for each keywords and then determines whether that keywords has commercial intent (consumers are looking to buy) and it's level of impact within the top 20 results.
As an example, Jason personally likes to target terms where the OCI (Online Commercial Intent) is above 50 and Volatility is below 30. You can get both numbers right in the SERPWoo SERP View.
This gives Jason a good measurement to know that the term has buying intent, great for eCommerce, but has stable rankings that don't bounce around a lot. That means once Jason ranks, he will stay there long term and can count on the revenue from that keywords.